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Showing posts from February, 2014

Quality vs Privacy vs Price: Pick Your Poison

In a recent article by Gregg Keizer, a blogger for Computerworld, there was a discussion about why apple needs a $700 MacBook Air . The idea behind this is that several of Apple's competitors have already taken this step, therefore, to maintain it's profits the company should look to sell cheaper models. Although this would not necessarily be a "dumb move" on the company's part, I do not feel like it would be a necessary one. Every company, especially the top competitors in the technology sector, has their benefits, competitive strategies, and trade-offs. For as long as Macintosh (formerly McIntosh - like the apple) and Microsoft computers have existed, it has been a constant battle about which machines and devices are superior. Both Apple and Microsoft, since their start in the 1970's to 1980's, have been forerunners for the industry for hardware and operating systems, and overall leaders in innovation and technology. Both companies have continued to ex